[New Release] "Serebella", a brand produced by the beautiful body brand "Egasari", will be launched on January 25th, 2026, "Beauty Memorial Day"!

4Cs HD Co., Ltd. (Headquarters: Chuo-ku, Fukuoka City; President and CEO: Hirohiko Matsuno; TSE Standard Market Securities Code: 3726), a company that develops cosmetics and aroma products, will launch the body care brand "Serebella," produced by model and martial arts interviewer Sarina Egawa, also known as "Egasari," on Sunday, January 25, 2026, "Beauty Memorial Day."

■ I want to achieve my goal of "becoming beautiful in a peaceful environment."

The brand name is a combination of the Spanish words "Serena" (to be calm) and "Bella" (to become beautiful), which are also the designer's roots. The name was chosen with the hope that people would take the time to refine their beauty in a relaxed and peaceful way before an important day, as a reward for their hard work every day.

■ My favorite body scrub for a beautiful body

When developing the product, she thought about what she uses most and what she would want herself, and selected the "body scrub." Because she often wears revealing clothing for work, she says that a body scrub is an essential item to polish her body and skin during bath time, and she uses it every time. That's why she was particular about the ingredients and scent when developing this product.

■ Sugar scrub and beauty ingredients leave your skin smooth and moisturized!

This product uses "sugar scrub," which has small particles that cause minimal friction on the skin. It can be used on the entire body. The sugar scrub also has a high moisturizing effect, and is rich in beauty ingredients such as hyaluronic acid*1 and collagen*2, leaving your skin feeling moisturized after treatment. *1: Sodium hyaluronate (moisturizer) *2: Water-soluble collagen (moisturizer)

■ I want to be soothed by my favorite citrus scent!

I absolutely love citrus scents, and before I knew it, I was choosing fresh citrus scents not only for my skincare products but also for the diffuser I keep in my room. This time, I combined all four types of citrus - lemon, orange, mandarin orange, and grapefruit - to create an even fresher scent. It's a refreshing scent that can be used by both men and women.

■ Something that will satisfy beginners, men, and even advanced body care users!

Egasari shared her thoughts, saying, "Body scrubs are an item I've been using since my early twenties. Serebella Body Scrub is recommended for those new to body care and for men who haven't taken care of themselves before. Of course, we are confident that it will also satisfy advanced users who have used a variety of body scrubs. Enjoy the feel and scent, and experience smooth, moisturized skin."

Commemorative campaigns will also be held at the time of release. Start your body care with "Serebella" on January 25th, "Beauty Day."


■ Something that will satisfy beginners, men, and even advanced body care users!

■Product Information Brand: Serebella Product Name: Serebella Body Scrub Volume: 200g Price: ¥3,300 (tax included) Scent: Citrus Lemon Additive-Free: No artificial colors, fragrances, mineral oils, parabens, alcohol, silicones, or petroleum-based surfactants Available at: Cure Online Shop (page launched January 25th) https://www.4cs-cure.co.jp/

1. Before using the body scrub, wash your body thoroughly to remove any impurities. (Additionally, soaking in a warm bath will open your pores, making it easier for the body scrub to remove blackheads and other impurities.)

2. Apply an appropriate amount (approximately one grape-sized amount per area) to the wet skin of concern and gently massage in a circular motion. Be careful not to scrub too hard to reduce the strain on your skin.

3. Rinse thoroughly afterward. (There is no need to wash with body soap or other products.)

4. Gently wipe away moisture with a clean towel without scrubbing.

*Use approximately once or twice a week.

[4Cs HD Co., Ltd. Company Profile]

Company Name: 4Cs HD Co., Ltd.
URL: https://www.4cs-holdings.co.jp/
[Inquiries Regarding This Release]
4Cs HD Co., Ltd. Public Relations Department
Email: pr@4cs-holdings.co.jp TEL: 092-720-5460

For inquiries regarding this release, please contact:
4Cs HD Co., Ltd. Public Relations
Email: pr@4cs-holdings.co.jp TEL: 092-720-5460